Marketing is part of the author's jobs these days, whether we like it or not. M.L. Buchman, a USA Today and Amazon #1 Bestseller, believes a marketing strategy must fit the author first and the book second. In this presentation, Matt will share his ups and downs of marketing his career, as well as his 70 books and 100 short stories. If you feel like you're trapped in a marketing box that doesn't fit you, he'll show you the ways he broke out of his.