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Moving Communications Up the Value Chain
There’s never been a time like the present for communications to move up the value chain. As our environment grows more complex and uncertain, communications professionals are in a prime position to lead in their organizations. In this discussion, Kristy Fair Ballentine, global communications director at Lenovo, will explain how she and her team have put new programs and initiatives on the management agenda and implemented a comms-led approach in advancing key areas of the business. She’ll share the four steps to driving meaningful change and tips on how to elevate communications within your organization.

Nov 19, 2020 11:45 AM in Eastern Time (US and Canada)

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