China is the world’s second largest economy and an important market for any international company. Even if you are a small player, it’s important to think big and have a China strategy in place. China can be a difficult market to crack and even more so for start-ups.
It is a common journey that businesses go through, and it is more predictable than most people realize. From hundreds of entrepreneurs, companies and leaders from the USA, UK, Australia, Canada, and Europe, we have learned that there are certain problems and frustrations that come along at very predictable times. More importantly, there are also certain ways to overcome them if you know the journey ahead of you.
In this webinar session, we will look at Woodburn’s China Roadmap method which consists of accomplishing 3 major milestones and 9 superpowers needed by a company, entrepreneur and/or leader to build a “performance” business in China.