Meeting Register Page

Influencer Trends of 2021
17:00 Influencer Trends

Gordon Glenister, Global Head of Influencer
Marketing, Branded Content Marketing Association

17:10 Social Media and Influencer Trends (panel)

- Flora Noble, Digital Influencer Manager, Oxfam
- Paula Herreros, Director, Be Influencers

- New niche types of influencer
- New social media platforms and trends in different countries
- Examples of original and creative partnerships

17:35 Getting Results (panel)

- John Adams, Dad Blog UK
- Martin Jaskolowski , Global Head of Advertising, Pernod Ricard
- Louise Simpson, content creator and author

- Performance based deals
- How do you measure success
- How best to work with influencers and manage relationships

Mar 24, 2021 05:00 PM in London

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