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[WOODBURN WEBINAR] Episode 1: Importance of market share, market potential and competitors
China Market Entry 2022. TO GO OR NOT TO GO.

Get clarity on how to enter the China market and plan your first steps with this 4-day workshop run by leading China Experts, Kristina Koehler-Coluccia and Manfred Steinkellner.

Episode 1: Importance of market share, market potential and competitors

For any business it pays to know your market, especially if you are planning to establish an operation in China. Whether you are trying to assess the level of market demand before releasing a new product or service, choose the best city(s) in which to sell, simply try to understand what factors will influence customer spending or analyze what your competitors are already doing in-market, data is a key ingredient in your recipe pack that will truly help you to understand your customers’ needs and expectations and how to gain market share in an extremely competitive environment.

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