Kathy Ellen Davis is a social media coordinator for NAIBA and a bookstore social media consultant. Kathy Ellen will share strategies for getting a handle on all the possibilities social media offers bookstores and how to build an efficient and dedicated approach to sharing content socially.
Part 2: Creating the content: Now that you have a refreshed content plan for social media, in this second session, we’ll talk about how to fill it. There are a multitude of ways to share books and new ideas are popping up every day. We’ll look at a host of unique examples from MIBA stores and explore how to create graphics and videos, how to share Instagram stories, and more.