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Building B2B: Getting Back to the Top (of the Funnel)
As B2B marketers, we spend a lot of time and energy building branded tools for sales to close the deal. And in the process, we could be missing opportunities to connect with up to 95% of our potential customers.

Brand marketing is one of the hottest topics for B2B companies—and there is a very good reason.

To grow sales, you have to start from the top.

Join Jamie Gyerman, director of Channel Strategy, on Tuesday, June 28, at 11 a.m. EST as she explores the B2B buyer journey and how to maximize your budget to make the most impact.

Webinar takeaways:
- How to get buyers to remember your brand when they’re ready to buy
- Assessing the situational awareness for your brand
- What to say (and what to avoid) when talking about your brand
- The benefits of brand marketing to your business
- How to get started

Register now!

Jun 28, 2022 11:00 AM in Eastern Time (US and Canada)

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