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Self-Made Live! Weekly Webinar Series - The Secret to Sales: Understanding Your Ideal Client Profile
Have you ever wondered what it would be like to win over your dream account or serve patrons who value your business? You’d feel a lot more comfortable knowing the next person that walks through your doors (or visits your website, or follows your social media page) actually wants to buy from you, right? An “Ideal Client Profile” is essentially a cheat sheet designed to attract your preferred customer. To help you reel in your dream customer, Julia Becker Collins, COO at Vision Advertising, will explain everything you need to know about Ideal Client Profiles and share how you can identify yours.

About the Speaker:
Julia Becker Collins is COO at Vision Advertising, a 100% women-owned and -operated full-service marketing agency based in Massachusetts. Julia joined Vision in 2016 and now manages the agency’s day-to-day operations and is responsible for its growth, expansion of services, clients, and staff.

Julia holds an MPA from Framingham State University and a BA from the University of Massachusetts Amherst. She was awarded the Distinguished Alum Award by UMass Amherst’s Women, Gender, and Sexuality Studies Department in 2016. In 2019, she was recognized as a Worcester Business Journal 40 Under Forty awardee. She’s also Founding President (emeritus) & Co-Founder of the MetroWest Women’s Network.

About Our Sponsor:
This series is sponsored by Castinetti Realty Group. We encourage you to learn more about them at

May 17, 2023 12:00 PM in Eastern Time (US and Canada)

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