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Real Talk: Understanding Latino Voters
“I don’t really care whether it’s Republican, Democrat, Liberal...I do care as to what they’re going to do and how they’re going to do it.”
-Jose Vargas, 30, San Antonio

Latinos are the fastest growing voter demographic in the United States. They were a decisive presence in elections across the country in 2020. Both major parties have made a priority of organizing them, but with decidedly very mixed results.
Now a new report: Real Talk: Understanding Texas Latino Voters Through Meaningful Conversation conducted by Culture Concepts for the Texas Organizing Project Education Fund is starting to explain why: partisan labels and categories just don’t cut the mustard when it comes to understanding, engaging and empowering Latinos.

This groundbreaking new report - which rejects simplistic polling and goes deep into Latino communities to actually listen - finds that they overwhelmingly consider themselves politically independent and that their political identity is complex, slippery and strategically employed. Partisan loyalty is delicate or weak among Latinos and political values and ideologies are fluid and hybrid. Very few identify with the labels “progressive,” “conservative” or “moderate,” or care to articulate what these labels mean. So, how do we begin to understand this critical bloc of voters?

On Thursday July 15th at 12pm EST we’ll host our final Zoom of the summer and hear directly from the report’s authors, Cecilia Ballí and Michael Powell as well as OP Spokesperson, Attorney & Former Board Chair of La Raza, Danny Ortega and get their insights into this fascinating new report.

Don’t miss out on our final discussion before the fall--Register today!

Jul 15, 2021 12:00 PM in Eastern Time (US and Canada)

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