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The International Social Impact Institute® Masterclass: Personal Brand Story and Fundraising
This Masterclass is a series of two interactive and hands-on training sessions designed by Elizabeth Ngonzi, Adjunct Asst. Professor of Fundraising at NYU and the Founder/CEO of The International Social Impact Institute® (The ISII) to enable participants to learn how to clarify their values, their purpose and resulting personal brand story. This personal brand story when aligned with the values and purpose of their organisation enables them to develop an effective organisational story which they can share with prospective donors, partners, and other aligned stakeholders to inspire and activate them to build an ecosystem designed to facilitate sustainable impact. The Masterclass will be hosted by Kady Sylla, Senior Advisor at KBFUS, who is committed to social impact in Africa and oversees its Africa partnerships, network-building, and programs. Participants who complete both sessions will obtain:

• The ability to potentially setup a KBFUS “American Friends Fund” with the startup fee of $1,500 waived.
• A Certificate of Completion from The ISII (for highlight in LinkedIn profile, etc.).
• Pre-training readings and videos to help them obtain a baseline understanding of concepts covered during the Masterclass, and a pre-training survey designed to enable The ISII to customize the content to participants’ needs, and a post-training survey to identify the learning obtained.
• Access to valuable resources from Candid to facilitate donor research, engagement, and activation (e.g., SDGFunders.org).
• Two interactive and hands-on sessions (two hours each) including live instruction and peer learning.
• Free access to “The International Social Impact Institute® fillable Digital Personal Brand Story and Fundraising Workbook” with integrated frameworks, case studies, and templates to craft their story and that of their organisation, share them online and effectively activate donors.
• The ability to effectively network with peers with whom they can potentially collaborate.