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CREATING EMAIL MARKETING AUDIENCES WITH MAILCHIMP

Hosted by: Small Business Advisory Centre (Smiths Falls/Lanark County/North-Leeds Grenville)
Speaker: Jennifer Baker, JCB- Pushing Digital Boundaries

This webinar is designed for individuals who use the email marketing program Mailchimp. During this webinar, participants will be guided through building newsletter lists, creating and implementing tags, and audience segmentation.

By the end of the webinar participants will:
• identify the functional differences between the variety of sign-up forms.
• discover the benefits of implementing audience tags.
• recall the advantages of effective audience segmentation.
• leverage surveys to improve audience segmentation.

Feb 1, 2023 09:00 AM in Eastern Time (US and Canada)