We all know just how important new business is to the growth of our businesses. To have a reliable and sustainable pipeline of prospects would help most founders sleep a little better at night. One often overlooked avenue is through client referrals. Referrals bring a number of key benefits to the business development process such as trust and social proof but also time saving from prospecting activity. We also know that your chances of winning referred business is much greater than cold new business.
With this in mind we’ve put together this session with our friends at Mailchimp & Co to uncover what tactics, methods and models you can use to implement a referral system that works for your agency. Join us as we’ll be speaking with business owners that have successfully launched referral schemes and finding out what they learned on the way. We’ll dig deep into the things to avoid as well as exploring incentives that really work.