Zoom Logo

E-Marketing Course - Public Relations Best Practices - Shared screen with speaker view
Ramone Reid
20:31
Hello. Really excited about these training courses
Shanell Petersen, VIEDA
24:40
Good evening. Thank you for joining! Feel free to turn your cameras on and engage tonight!
Debbie Sun
39:57
A big applause to you, Ramone for all of your great efforts, ability to adapt and respond to the needs and for creating great collaborations. You are such an inspiration!
Shanell Petersen, VIEDA
45:50
Goal: Reach out to one new reporter!
Michael Paulus
46:42
Our Congresswoman has a very huge Twitter following and she does a lot to put the VI entrepreneurs in the forefront.
Shanell Petersen, VIEDA
47:15
Great tip, Michael!
Debbie Sun
48:22
Would you recommend sending sample products to the media, too?
Debbie Sun
50:29
That makes sense, thanks.
Ramone Reid
57:35
Thanks so much Deb
Michael Paulus
59:39
Are there any competitive advantages to writing White Papers (which are more research-based) as opposed to Newsletters (which are regarded as more informational)?
Shanell Petersen, VIEDA
01:12:43
1. Setting a One Goal - Reach out to 1 reporter!2. What's newsworthy?- Create your first press release.3. Create a list of 5 reporters - build a relationship!
Shanell Petersen, VIEDA
01:12:59
4. Continue the Cycle! :D
Shanell Petersen, VIEDA
01:13:59
5. Pick one article and read it!
Shanell Petersen, VIEDA
01:14:19
Resources will be posted at www.usvieda.org/webinars
Shanell Petersen, VIEDA
01:15:58
www.platinumpr.com
Debbie Sun
01:16:03
Thank you for this! I admit that I have completely underutilized press releases and now see the importance.