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Competitive Intelligence: Innovative Monitoring Tools & New Trends
Welcome to the Competitive Intelligence: Innovative Monitoring Tools & New Trends Live Webinar, sponsored by ApiraSol. As an attendee for this webinar, you will have the opportunity to learn & network with Axel Hein and Daniel Cho.

13.30 - 14.15. Axel Hein, Managing Director at ApiraSol.
Session title: New solutions to rapidly capture supply chain intelligence, gain insights on competitors, and map market trends for brands and countries.

14.15 - 15.00. Daniel Cho, Senior Director of Global Pricing and Competitive Portfolio Analytics at Philips Healthcare.
Session title: Gaining “Win rates” against competition through analyzing competitive portfolios & data mapping.

This is an event for brand-owners only. See more in this video: https://www.youtube.com/watch?v=NVlqdwPb_9g&feature=youtu.be

Please find below more information about the speakers of the webinar.

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Axel Hein
Managing Director @ApiraSol GmbH
Axel is widely recognized as an expert in Online Brand Protection, Shipments Intelligence and Investigations. He has a background in diverse disciplines, including six sigma and innovation consulting. Since 2010, he has been engaged in Brand Protection, co-founding and managing ApiraSol GmbH in Germany. Axel has contributed to the fight against counterfeits with game-changing technical innovations. Axel has a Master’s degree in International Business Consulting, with a focus on Supply Chain Management.
Daniel Cho
Senior Director of Global Pricing and Competitive Portfolio Analytics @Philips Healthcare
Daniel Cho is the head of Global Pricing and Competitive Portfolio Analytics for a 2.6B Euro business within Philips Healthcare. Daniel lead a team of 9 Pricing Managers that have solid track record of reversing price erosion, market profit turnaround, gain on win rate against competition, and year on year improvement on margin and EBIT. Daniel started his career as a Management Consultant for PricingWaterhouse Sydney. Daniel then moved on to sales and later lead Sales Development for Asia Pacific before joining a global product management role in Germany. He then had created and led a team for Market Intelligence and Competitive Intelligence, then move to lead New Product Introduction, before landing on this Global Pricing role.