Following on from our 2020 Online Donations Report, WPNC presents this 30-minute capsule webinar looking at the fundamentals of how you can improve your donation experience at this critical time.
Head of Customer Experience Cherie Chambers will use both theory and real-life examples in this brief session covering techniques to increase donation volume and gift amounts, improve conversion on important optional add-ons like Gift Aid, and ways to encourage donor loyalty.
Digital MD Vicky Reeves will also share some updates on payment technologies and a few selected highlights from the 2020 Online Donations Report.
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