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Topic

How to Market Bequests: The Delicate (tho Highly Lucrative) Art of Asking for that Final Gift

Description

Online 90-minute Webinar plus "All-You-Can Eat" Q&A Session
Trainer: Tom Ahern
Registration Fee: $139

Live 90-minute webinar training by Tom Ahern with All-You-Can-Eat Q&A session featuring Tom Ahern, Professor Russell James, and Julie Cooper

PLUS: Video replay emailed to you following the training

You will also receive a PDF of the entire presentation for future reference. (And you'll need that PDF ... since science says humans forget about 80% of what they hear today ... by tomorrow.)

Technical questions? Credit card processing difficulties? Please contact Brett Cooper at brett@fundraisingwriting.com

Want to invite someone else in a different location to come to the webinar too? Please don't forward them your link – because that one is just for you! Send them this link to register: https://www.fundraisingwriting.com/bequest-webinar

(Note: The charges on your credit card statement will appear as JB Cooper LLC.)

Recording Duration

05:11:00

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Speakers

Tom Ahern

International Fundraising Copywriter, Strategist, Author and Speaker

The New York Times Called Tom Ahern "one of America's most sought-after creators of fund-raising messages." Tom Ahern is one of the world's foremost experts on fundraising communications. His clients include USA for UNHCR (fundraising for refugees), the Tomaquag Museum (Indigenous), Ithaca College, Lansing Arts (MI), the North Carolina Arboretum, the Marine Mammal Center (CA), the Institute for Sustainable Philanthropy (UK), Teach for America, the Sharp Healthcare system in San Diego, Lucile Packard Children's Hospital at Stanford University, Save the Children Global, and many more. His services for these various clients include case development, direct mail, donor newsletter development, donor comms audits, online course development and staff training. Tom's specialty? Changing underperforming donor communications programs into moneymakers, using the latest discoveries in psychology and neuroscience. He has authored seven how-to books on donor communications.

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Message preview	Hi there, You are invited to a Zoom webinar. When: Jan 26, 2023 01:00 PM Eastern Time (US and Canada) Topic: How to Market Bequests: The Delicate (tho Highly Lucrative) Art of Asking for that Final Gift Register in advance for this webinar: https://us02web.zoom.us/webinar/register/WN_cX9oHwcOSwK_cEo14i_WBA After registering, you will receive a confirmation email containing information about joining the webinar. ---------- Webinar Speakers Tom Ahern (International Fundraising Copywriter, Strategist, Author and Speaker ) The New York Times Called Tom Ahern "one of America's most sought-after creators of fund-raising messages." Tom Ahern is one of the world's foremost experts on fundraising communications. His clients include USA for UNHCR (fundraising for refugees), the Tomaquag Museum (Indigenous), Ithaca College, Lansing Arts (MI), the North Carolina Arboretum, the Marine Mammal Center (CA), the Institute for Sustainable Philanthropy (UK), Teach for America, the Sharp Healthcare system in San Diego, Lucile Packard Children's Hospital at Stanford University, Save the Children Global, and many more. His services for these various clients include case development, direct mail, donor newsletter development, donor comms audits, online course development and staff training. Tom's specialty? Changing underperforming donor communications programs into moneymakers, using the latest discoveries in psychology and neuroscience. He has authored seven how-to books on donor communications.

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