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Functional, Fashionable, Sustainable Prints: New Dow binder for waterborne textile printing inks
As the market for outdoor wear that combines style, comfort and easy care quickly grows, consumers also demand more sustainable textile products that contribute to a cleaner planet. The textiles industry has to balance touch, sturdiness, profitability, and sustainability—four dimensions which are directly impacted by printing inks, an important part of the look and feel of today’s outdoor wear.

During this webinar, Dow will introduce DOWSIL™ Print 041 Printing Ink Binder, a new high-performance, waterborne binder based on hybrid chemistry for the formulation of new generation inks offering a strong set of key benefits:

· Excellent processability in existing screen-printing equipment on synthetic and natural fibers
· Exceptional look and feel: high color brightness and opacity, soft touch, low tackiness
· High durability: resistance to stretching and ironing
· Cost-efficiency, compared to PVC-based inks which are regulated worldwide
· Lower ink and energy consumption, helping processors meet sustainability targets

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Jul 22, 2020 02:00 PM in Brussels

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Frauke Baltruschat
Senior Marketing Manager EMEAI @Dow
Frauke Baltruschat is responsible for driving Dow’s marketing strategy for silicones technologies serving several industrial markets – including textile printing – in Europe, Middle-East, Africa and India. Frauke joined the Company four years ago, bringing in her expertise from working across various positions and locations at Royal Dutch Shell, including Germany, The Netherlands and the Middle-East.
Padmadas Nair
Associate Technical Service & Development Director EMEAI @Dow
Padmadas Nair is responsible for developing and implementing regional Science & Technology strategies, including customer-specific solutions for the Industrial & Chemicals Processing market segment of Dow Performance Silicones. He joined Dow more than 15 years ago, and held various roles from technical to sales and marketing. His role prior to his current one was the Dow R&D Leader Role for India region.