What we will be covering:
- A game of risk: the current situation and opportunities in eCommerce.
- How to fight back with smarter marketing strategies (paid vs social vs organic).
- The importance of content to your brand and business.
- How to use content marketing as your secret weapon for eCommerce.
- Why content marketing needs to be included in your growth strategy for 2023.
- What can your business do today to start increasing your organic traffic.
- Learning from the best.
Your key takeaways:
- Learn how content is vital to a professional brand and any marketing strategy.
- Learn how content can support a more sustainable and profitable approach to marketing activities.
- Explore different approaches to incorporating content in your marketing strategy
- Understand key tips that you can implement straight away to boost your organic rankings
- Gain confidence in how to evaluate channels for content marketing
how to get the most value from a content marketing specialist.
Defend against the recession, content marketing, grow your profit margins, and how to allocate a budget for sustainable marketing spending.
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