Join our upcoming roundtable event to hear from industry leaders about strategies for ending reliance on third-party data and how to implement creative audience engagement tactics.
The roundtable event will take place on Wednesday, October 28th at 1pm EDT.
PowerInbox's CEO, Jeff Kupietzky, will moderate the panel of industry leaders, including:
- Scott Messer, SVP Media @Leaf Group
- Nicole Lesko, SVP Data, Ad Platforms & Monetization @Meredith
- Linda Chen, Programmatic Revenue @Chegg
- Jason Tate, Director Programmatic, Partnership Development @MediaNews Group
- Jonathan Penn, SVP Revenue @Livingly Media
- Mike Richter, Director Programmatic Partnerships @Jukin Media
During the roundtable, they will discuss:
- How to entice ad partners with data that’s unique to your audience or your publication
- The shift from quantitative audience metrics like CTR to more qualitative/performance data like context and intent
- The future of the digital advertising ecosystem in a post-cookie world
Fill out the form to register for the event.