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Topic
Lead Gen vs Peer-to-Peer – Which is Right for Your Nonprofit?
Description
Join this deep-dive into two essential digital fundraising strategies – lead generation and peer-to-peer campaigns – hosted by two nonprofit digital experts.
Through case studies and experience, your hosts James and Erin will answer your questions and address topics like:
- What role do these models play in my overarching fundraising strategy?
- What are the strengths and weaknesses of each?
- What do I need to succeed?
- How do I test them?
- How much do I need to invest?
Questions can be submitted before and during the session.
Your hosts have 25 years combined successful experience with digital fundraising for charities. Don’t miss this opportunity to learn from the experts and get on top of your digital fundraising strategy in 2023.
Time
Jan 19, 2023 10:00 AM in
Universal Time UTC
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Hi there, You are invited to a Zoom webinar. When: Jan 19, 2023 10:00 AM Universal Time UTC Topic: Lead Gen vs Peer-to-Peer – Which is Right for Your Nonprofit? Register in advance for this webinar: https://us02web.zoom.us/webinar/register/WN_8yT3M_RBRG-ZMp38Wll2Pg After registering, you will receive a confirmation email containing information about joining the webinar. ---------- Webinar Speakers Erin Munson (Account Manager @Mindwize) Erin Munson has worked for nonprofits including Cerebral Palsy Alliance (CPA), CanTeen and RE:ACT Disaster Response as well as fundraising agencies in Australia and Europe. At CPA, Erin helped develop the Steptember peer-to-peer campaign from a startup pilot to an international fundraising powerhouse delivering tens of millions in revenue annually. James Herlihy (Senior Digital Consultant @Mindwize) James Herlihy has 16 years’ experience with digital campaigns for nonprofits around the world. Much of James’ work has focussed on lead generation and 2 step campaigns for fundraising and community building. James has worked at Amnesty International and ActionAid and held senior roles at fundraising agencies in Australia and Europe.
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