“Consumers are ratcheting up the pressure for Brands not just to talk about sustainability, but to live it. The good news is consumers are prepared to pay more for fast fashion with sustainable features. The bad news is mills are still using a textile finishing method hundreds of years old and hugely wasteful in terms of chemical and energy waste.
Sustainability typically comes at a price for the manufacturer, but what if there was a finishing technology that could deliver on proven sustainability and give a commercial gain for the mills. Wouldn’t saving 1000 LITRES OF WASTE WATER DAILY and a 43% reduction in Electricity Consumption be worth listening to?
If you agree, join Dr Wesley Clements for an under the hood look at the non-contact precision spray technology that is creating a Textile Finishing Revolution