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Consumer demand and supply: Navigating in partnership
We look back on the unique first half of the year and provide an outlook for the coming months. While many industries in the retail sector have experienced strong declines in sales, the TCG industry has proven to be very robust in times of home working and “cocooning”, with very high sales growth in selective categories. How long will the "hype" in these product segments last? Is a decline expected in the new year? How can retail and industry correctly assess consumer demand and ensure that the relevant goods will be available in the right place at the right time? Are there any best practice examples of how retail and industry have worked together successfully? What could even closer coordination and cooperation look like?
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