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Emoloyalty: That Moment to Reward for Being in Love with your Brand
Dissecting the stages of emotional loyalty. What brings them back?

The type of reward?
Timing?
Personalization?
Historical allegiance?

We thrash this out!

Your host is Hadie Perkas, Founder of The Gift Club with Panellists:

Marc Berman, CEO & Managing Partner of Mallett Group
[Other Panellists will be announced soon]

Oct 18, 2022 03:00 PM in London

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Speakers

Marc Berman
CEO & Managing Partner @Mallett Group
An original founder of The Mallett Group, Marc brings deep knowledge and experience in partnership strategy, co-brand credit cards, business development as a service, and loyalty programs across the airline, hospitality, and retail sectors. A trained and certified psychotherapist, Marc believes that loyalty marketing and customer relationship development are an extension of the psychology of changing behaviour and leverages his training and insights to identify and create lasting customer partnerships.