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Words Matter: Connecting with People to Treat Hearing Loss More Effectively
Do you know what the lowest hanging fruit is in any hearing care practice?

It’s finding a way to fit more hearing aids to people who’ve already taken the first step by making an appointment in your clinic.

The marketing dollars have been spent, your rent and payroll costs are sunk, and - most importantly – there’s a person in front of you who’s struggling with their hearing. If you could do more to help them, wouldn’t you?

Traditional consumer sales methods are uncomfortable for many of us to use and in reality not usually that effective. What if I told you that you could change just a few ways that you say and think about things during your consultation and see remarkable differences in how patients perceive you and their willingness to take the next step?

Featuring Pivot Hearing Consultant and clinical communications trainer extraordinaire, David Lisko, this webinar will teach you:

- The 3 parts of a successful consultation appointment so that both you and your patient get the result you want
- How to handle the toughest objections, including price, 3rd parties, and competition
- What to say (and not to say!) depending on what type of patient you have in front of you
- Creative ways to market your practice (that your competitors aren’t doing)

May 10, 2023 09:00 AM in Pacific Time (US and Canada)

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David Lisko, Au.D.
Practice Consultant @Pivot Hearing
David earned his Doctorate in Audiology from NOAC in Kent/Akron Ohio. He began his career at the Cleveland Clinic. Since 2008, David has spent much of his time on the manufacturing side of the industry (Oticon and WS Audiology), becoming the Director of Sales Enhancement and Training and recently served as the Vice President of Sales Training Development and Recruiting for Alpaca Audiology. He has been invited as a public speaker and sales trainer on a regional, national, and international level. Prior to audiology, David made a career as a rock and roll musician, opening for artists such as Cheap Trick, the Ramones, and Collective Soul as well as touring as a headlining act. His love of music and sound led him to audiology, and his passion for helping others has grown ever since. He is a member of MENSA and The International Society of Philosophical Enquiry (ISPE), and his band The Infidels has been inducted into the Rock and Roll Hall of Fame.