2020 forced companies to undergo the most significant transformation we’ve seen in a long time. But let’s face it - the pandemic didn’t just transform, it actually fast-forwarded the way we need to be selling to catch up to customer needs and expectations.
While we might have used tools like Slack and Zoom before, these tools have become essential for businesses to operate this year. The pandemic changed how teams operate and how sales organizations find success.
In this session, HubSpot's VP Product & GM, Lou Orfanos will walk you through what it means for sales teams to deliver a frictionless selling experience and find success through uncertainty in a post-pandemic era. Specifically, he will discuss:
- Rethinking your sales philosophy
- How to solve rep anxieties and needs
- How to innovate your GoToMarket strategy
- The challenges and opportunities awaiting sales leaders as they prepare for 2021
Customers are eager to establish loyalty and trust with the brands they purchase and use every day. Lou will discuss how sales leaders can sell through uncertainty and navigate a new normal as we look towards a new year.