The prospectus is a stalwart part of student recruitment cycles. Universities have been printing prospectuses since before I attended university (which is many more years ago than I like to think about). But over those years, not too much has changed. A prospectus picked up at a university fair today would not be too different from the ones I collected all those years ago. Against the backdrop of an ever-evolving world we ask, is the prospectus still relevant in the same format, or is it time to consider a change?
Join Matt Lees, (Creative Director, SMILE) and Alex Calder (Akero), as we cover:
- Student data an insight
- Creative solutions to today's needs
- Industry examples of what universities are doing today to prepare for the future