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NextGen Next Steps
Stations continue to add markets and test centers to the ATSC 3.0 rollout, as the number of NextGen enabled TV sets is expected to climb to four million in 2022. Technology decisions made in 2022 will set station groups up to pursue the revenue streams they have decided hold most promise. Technology and strategy leaders talk about how they are making those decisions.

Mar 24, 2022 01:00 PM in Eastern Time (US and Canada)

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