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Marketing to Real Estate & Legal Professionals -Understanding Their Unique Needs & How to Get Their Attention
Real estate and Legal professionals manage their businesses in unique ways. Tax and accounting professionals can gain access to these business owners by better understanding how they operate and what their needs are. This webinar will provide an overview of the market pressures these businesses are facing, define how these businesses operate, examine their unique characteristics, and provide practical strategies to gain them as clients.

*This presentation will be be recorded and distributed, along with any handouts, after the event.
*This webinar is NOT eligible for CPE credit.

Jun 17, 2021 12:00 PM in Eastern Time (US and Canada)

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John Torvi
Vice President of Marketing & Sales @Landy Insurance
John Torvi is the Vice President of Marketing & Sales at the Landy Insurance Agency of Norwood, MA. John has been in the insurance industry, focusing on the needs of business owners, for over 30 years. He holds a Bachelors Degree from Providence College and a Masters Degree from Springfield College and is a frequent speaker and contributor to professional journals and conferences for the real estate, legal, accounting, and insurance industries. The Landy Agency is a national leader in providing professional insurance services for attorneys, real estate professionals and accountants. John can be reached at 781-292-5417 or johnt@landy.com. Or visit www.landy.com for more information.
Gaynor Meilke
Chief Guide @The Bona Fide Business Guide
Gaynor Meilke, MS, CBC is the Chief Guide at The Bona Fide Business Guide, a business consulting firm and owner of Charisma Ink, LLC, a digital marketing agency specializing in niche marketing and sales strategy for the accounting profession. She is a certified business coach and has over 20 years of experience in providing business strategy and B2B marketing services to professional services firms in the accounting and finance sectors. Her clients include independent CPA firms, vendors serving the accounting profession, and community banks and credit unions.