In today's highly digitalised business landscape, a modern in-app messaging is vital to the success of your customer engagement strategy.
So, you've been considering building chat in your application, and you're trying to decide whether to build chat from the ground up or use a chat API or SDK.
In this panel discussion, our guests will weigh in on the age-old discourse on buy vs build and explore the cost, risk, scope and time to market factors on both sides.
Save a seat and join us!
Hear from 3 perspectives: Alfonso Fiore, Head of Products at AirAsia, Yaekyum Lee, APAC Head of Sales at Sendbird, and John Sharp, Partner at Hatcher+.