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Cultivating a Strong Online Brand Presence
In this webinar, Creative Brand Strategist, Meg Craig will discuss the steps it takes to create a strong online brand presence for your tourism business that drives sales and customer retention.

3 Key Takeaways:
o Creating Brand Consistency
o Making Smart Social Media Moves
o Embracing Canva as a Brand Tool

This webinar is offered in partnership between Tourism Nova Scotia and Digital Nova Scotia through DigiPort, a one-stop-shop of interactive services and educational opportunities to help tourism businesses develop digital marketing skills and access professional support to improve their online presence.


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Meg Craig
Founder + Brand Strategist @Skysail Brand
Meg Craig started her branding journey in Toronto in 2003. She was fortunate enough to work on the creative teams for Nestle, PlayStation, and Virgin Mobile. In 2010 Meg moved back to Nova Scotia and launched Skysail Brand. Skysail now employs 4 full-time women with different creative skill sets that have come together to create a full-service creative agency. Meg has worked with all industries across Canada, USA and the UK but has a strong focus on supporting Nova Scotian entrepreneurs, companies, and organizations to build their brands here at home.