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Capture Rates Matter: How ECPs Are Overcoming Friction At The Checkout Counter in a Cost-Conscious World.


Feb 10, 2021 04:40 PM

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Esti Ross
Marketing Manager @Sunbit
Esti joined Sunbit in 2020 in a strategic role focused on the go-to-market strategy for bringing buy now, pay later solutions to local healthcare practices across the country. Prior to Sunbit, Esti worked as a Center Director and Franchise Marketing Manager at Mathnasium, helping to bring high quality math tutoring centers to thousands of communities in the US and internationally. Esti holds a Master's of Science in public health from Johns Hopkins Bloomberg School of Public Health and a Bachelor's of Science degree in communications from Cornell University, where she received her degree with distinction in research.
Dr. Ben Thayil
Owner & Optometrist @Lifetime Vision & Eye Care and Mindsight Inc.
Dr. Ben Thayil is a native of South Florida. He received his Doctorate of Optometry from Nova Southeastern University in 2013 and went on to complete a residency in Ocular Disease at the Bill Hefner VA Medical Center in Salisbury, NC. During his residency, he was named the Floridian most likely to get his car stuck in the snow. In 2016, Dr. Thayil started his first private practice, Lifetime Vision and Eye Care, in Miami, FL and is the founder of MindSight, INC, a sales and strategy company to help optometrists grow their business. He is currently the Vice President of the Broward County Optometric Association, and member of the Florida Optometric and American Optometric Associations.