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How to Win Big in the German market? - Wolfram Seyring
Doing Business & Public Tenders in Germany
“What it takes to enter the German B2G / B2B market.”
This presentation will give any overview of the German B2B and B2G market and will talk about the challenges, international, non-German companies face when trying to enter the largest market in Europe.
Takeaways:
Industry Overview
Business Segments
German Public Tenders
Tenders to ESA (European Space Agency)
Examples of failure
Germany Entry Checklist

01:05:00

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