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Topic
Gemflix: Marchak - Tracing the Archives of Ukrainian Jeweller in Paris
Description
◆ In Conversation with Brand Archivist Armelle de Blachard
◆ In lieu of an event fee, we encourage you to support The Gem X Scholarship Fund (gemx.club/charity)
◆ Gemflix is a series of online jewelry events, brought to you by Gem X (www.gemx.club)
Time
Mar 22, 2023 12:00 PM in
Eastern Time (US and Canada)
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Hi there, You are invited to a Zoom webinar. When: Mar 22, 2023 12:00 PM Eastern Time (US and Canada) Topic: Gemflix: Marchak - Tracing the Archives of Ukrainian Jeweller in Paris Register in advance for this webinar: https://us02web.zoom.us/webinar/register/WN_6_pzX7GrQsOs6zEgdENBNA After registering, you will receive a confirmation email containing information about joining the webinar. ---------- Webinar Speakers Armelle de Blachard (Archive & Brand Heritage Advisor @Marchak) Jewellery business consultant, Armelle has been studying a brand for a long time and explored the opportunities of its revival in her M.B.A dissertation "Re-introducing a niche brand name: challenge accepted or utopia?" at Institut Supérieur de Marketing du Luxe. Being involved as Archive & Brand Heritage Advisor for Marchak she has put together the brand archives and carried on the research. Tracing Marchak jewels at the auctions and in private collections, she has established a solid database of jewels and hallmarks. Inesa Kovalova (Core Member @Gem X) Ukrainian jewellery designer. Coming from an architectural background, Inesa started her career in jewelry with an internship in Van Cleef and Arpels and then worked for international fine and high jewelry companies. Graduated from Central Saint Martins, Inesa moved on to create jewelry reflecting our life today. Art, design and architecture inspired, Inesa's jewelry explores the relationships between material, craftsmanship and design. She is also the founder of Draw Me a Jewel jewelry illustration school. Passionate about the art of jewellery gouache, Inesa teaches it at Central Saint Martins, the Victoria and Albert museum in London and DiVA museum in Antwerpen.
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