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InvestHK ASEAN Webinar- Practical Tips and Experience Sharing for Setting up in the Greater Bay Area via Hong Kong for the Lifestyle and Creative Industries
ASEAN is one of Hong Kong's most important trading partner and has become the second largest trading partner in 2020. Hong Kong is also an important entrepot for merchandise trade between ASEAN and Mainland China. In recent years, GBA has become a huge market to global business – a market with 86 million population and robust economic growth. There are many advantages Hong Kong is able to offer to entrepreneurs in ASEAN to leverage on Hong Kong to further expand into the GBA.

This webinar allows you to interact with veterans and experts in the lifestyle and creative industries, who will also share with you their insights and practical experience of development in the GBA.

In this webinar, you can:
- Learn the up-to-date development and business opportunities in GBA
- Understand Hong Kong's advantages to you in further expansion to GBA market
- Interact with experts from creative, consumer products, tourism and hospitality industries and learn from their sharing on reaching out the GBA consumers and how ASEAN companies can expand the business network into GBA via Hong Kong.

Don't miss the chance to discover the vast business potential in both Hong Kong and GBA!

Language: English with simultaneous interpretation in Thai

▶ Introduction
- David Wong, Head of Greater Bay Area Business Development, InvestHK

Fireside Chats:
▶ Redefining Marketing in GBA
- Greg Crandall, Senior Vice President, Pico
- Doris Fong, Head of Creative Industries, InvestHK

▶ How Fine Patisserie Brand, Paul Lafayet Uses Hong Kong as Platform to Expand Its Network in GBA
- Toni Younes, Founder and CEO, Paul Lafayet
- Sindy Wong, Head of Tourism and Hospitality, InvestHK

▶ Cross-Border Business Solutions - Access GBA Consumers from a Base in Hong Kong
- Jasmine Tsang, Managing Partner, CruiSo
- Helen Zhou, President, Ksher
- Angelica Leung, Head of Consumer Products, InvestHK

▶ Setting Up in GBA via Hong Kong
- David Wong, Head of Greater Bay Area Business Development, InvestHK

Aug 30, 2022 03:00 PM in Hong Kong SAR

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