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Are you thinking of publishing a business book—or wondering if it was worth it? It’s time to stop guessing and start making informed decisions based on data, not anecdotes. Join us for an exclusive webinar unveiling the groundbreaking Business Author ROI Research Study, the largest-ever survey of published business authors. Between April and August 2024, four author service organizations—Amplify Publishing Group, Gotham Ghostwriters, Smith Publicity, and Thought Leadership Leverage—teamed up with bestselling author and former Forrester SVP Josh Bernoff to conduct a survey of over 300 non-fiction authors. Our goal was simple: to uncover the factors that most likely generate a positive return on investment (ROI) for authors pursuing book projects. Discover the true value of publishing a business book beyond just book sales. We’ll break down the hard numbers—royalties earned, sales of consulting and speaking services—as well as the invaluable, non-material returns such as increased visibility, media inquiries, and personal brand growth. In this live discussion, we’ll dive into: • The ROI of business book publishing: What’s the real payoff? • How to weigh the costs—financial, time, and emotional—of bringing a book to life. • Key takeaways and lessons for every aspiring or current author, whether self-publishing, working with a hybrid publisher, or landing a deal with a traditional publisher. • And more! ---- --- -----: • Josh Bernoff - Bestselling author, editor, and former SVP at Forrester. • Peter Winick - CEO of Thought Leadership Leverage. • Dan Gerstein - CEO of Gotham Ghostwriters. • Naren Aryal - CEO of Amplify Publishing Group. • Marissa Eigenbrood - President of Smith Publicity. Don’t miss this chance to gain the clearest-ever picture of the modern publishing landscape and make better decisions about your own publishing journey. Register now to secure your spot!