This webinar is a practical overview on identifying opportunities for sustainable design and best practices on overcoming key barriers to integrating alternative solutions in your growing operations. Our speakers will explain five of the key principles on how to maximize your product value and offer real-life case studies.
We know sustainable products are a growing business opportunity, but what is the best way to go about incorporating alternatives into your business? Better yet, what’s the risk if you don’t? A successful pathway to devising a fit-for-purpose product portfolio while reducing your carbon footprint can take shape in a variety of ways. While it’s not a one-size-fits-all, there are a few key elements that can help when considering and prioritizing activities to accelerate your product value offering. Every industry presents unique barriers, but also creative solutions! In the horticulture space, the opportunity to look at internal processes, product components and increased storytelling can really set your products apart among competitors. We’ll take a closer look at specific examples represented in the value chain and apply various lenses to help provide guidance on ways to maximize product messaging. Solutions exist within your suppliers, customers – and your customer’s customer – so let us help you guide the way. Moderated by editorial director Tim Hodson and sponsored by HC Companies.