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Topic
Behind the Bestseller: A Look at the Inner Workings and Evolving Nature of Bestseller Lists
Date & Time
Selected Sessions:
Jan 24, 2024 07:00 PM
Description
Bestseller lists have long been a publishing industry fixture and a major goal for authors, the shiny pinnacle of a mountain made up of many other challenges and accomplishments. But in recent times, bestseller lists have been in flux — from the hiatus and re-emergence (in partnership with independent bookstores) of the USA Today list to the Wall Street Journal’s announcement that it would be dropping its bestseller lists.
What’s next for bestseller lists and the authors who hope to see their titles on them? In a fascinating and informative session, book marketing strategist, consultant, and founder of the future of agency, Andrea DeWerd, joins Smith Publicity President Marissa Eigenbrood to discuss the current state of the bestseller list landscape, updated bestseller strategy for authors and publishing industry professionals, and what the future of bestseller lists may look like.
Bring your questions and join us as we dive into this buzzing topic and explore the ever-evolving nature of the bestseller list.