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Topic
How Drizly’s Online Alcohol Marketplace is Delivering Seamless Customer Experiences | Scaling Digital with a Focus on Consumer Trust & Loyalty Fraud
Description
Powering new customer acquisition and growing the business by more than 350%
With the pandemic impacting so many aspects of life, home delivery of alcohol beverages has become an extremely hot market. This prompted, Drizly, the largest online marketplace for alcohol in North America, to quickly increase their workforce by more than 50% to ensure they could meet fulfillment requirements, while at the same time introduce new services like personalized coupons, vouchers and reward programs to retain new customers. However, heightened digital demand has brought new forms of fraud and abuse.
Join us on February 24th at 1pm ET, to hear from Brian White, Drizly's Director of Customer Experience on how the business has been able to meet demand and grow their business by more than 350% in 2020, while avoiding fraud and abuse using Forters Fraud Prevention.
Attendees will learn how the right automated fraud prevention has allowed Drizly to:
• Scale operations and grow their business seamlessly
• Manage the influx of new customers without increasing the risk of fraud or false declines
• Focus more time on improving customer experience, rather than spending time on manual reviews
• Build trust in the e-Commerce ecosystem (from partners to customers)
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