This webinar is a results read-out of our recent "OTT/Streaming User Experience Study". Tune in to learn about current challenges, best practices, and recommendations for building an "emotional experience" with viewers. Trender Research asked our entire 50,000+ OTT Executive Community to respond to the study to better understand how video streaming services can move beyond transactional experiences to deliver a more engaging "emotional experience" that drives improved acquisition, discovery, engagement, retention, and monetization. During this webinar we'll enlist the help of our study experts, and YOU, to analyze what it all means. Please join us for this lively discussion.