The contribution of Chinese travellers in global tourism grew from 36 billion U.S. dollars in 2008 to 277 billion U.S. dollars in 2018. When February 2020 arrived but the Chinese tourists didn't, many retailers and hotels felt how important Chinese tourists are for their businesses. Sadly, we probably will have to continue missing the Chinese tourists for another few months, but there is no doubt, that eventually they will return! And when they return, they are likely to come back in larger numbers, with bigger purses and a huge appetite to enjoy themselves with special experiences and lots of shopping.
Winning Chinese tourists as guests for your hotel takes some time and preparation. Find out now on which platforms Chinese travellers inform themselves about holiday destinations and hotels. How does digital marketing work in China? What kind of content do Chinese tourists expect? Our webinar will focus on the Chinese digital platforms WeChat, Ctrip, Mafengwo, Alipay and Douyin and show you how you can use these platforms to reach Chinese tourists and win them as guests for your hotel.
Thursday, 29th of October
Time: 9.30 am – 12.00pm (CET)
*** You will receive the invoice for €75.00 to the e-mail address you provided. ***