IAB Insight Series: Episode 26
Topic: Digital Paid Media; Search, Display, Social
Date: 20 May 2021Time: 11am – 12 noon
Episode 26 addresses the opportunity to achieve your business objectives through paid digital media, including Search, Display and Social. This episode includes an overview of the IAB SA / PwC Online Adspend report.
Please note that while the live webinar is available to the full industry, the webinar recording and both the IAB SA / PwC Online Adspend Report and the IAB SA / Narratiive Digital Landscape Survey are available to IAB SA members only on the IAB SA member portal.
11am: Welcome with your IAB Insights host
Tshegofatso Phetlhe: Creative Director | VMLY&R
11:05am: Platform Thinking in the New Normal
Marius Swanepoel: Media Strategy Director | Jellyfish
11:20am: IAB SA / PWC Online Adspend Report: Topline insights with Claudelle Naidoo: MD | Mediacom & Elenor Jansen: Director | PWC SA
11:35: IAB SA / Narratiive Digital Landscape Survey: Topline insights with Khanyisa Melwa | Narratiive South Africa
11:50am: Buying Smarter: Smart TV, Smart Audiences Smart Buying
Mark Prior: Digital & VOD Ad Delivery and Strategy | DStv Media Sales
12:05: Panel Q&A with Tshegofatso Phetlhe
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See you on Thursday 20th of May at 11am.