The Omnilytics Fashion Summit is back! Join us at #OmnilyticsFS2021, a virtual fashion summit, where retail and tech industry leaders come together to discuss fashion’s future in taxonomy.
What is Taxonomy?
Put simply, taxonomy is the art of classification: the structure and system behind naming and tagging products. Consistent taxonomy is a crucial part of categorising and grouping products, which helps provide your customers with a more personalised retail experience.
In short: we’ve channelled our obsession with taxonomy into building a taxonomy infrastructure engine. This engine uses image and text recognition to remove inconsistencies from your brand’s naming and tagging conventions by delivering consistent and robust tagging across your retail products at scale.
The results? Better overall product performance and improved personalisation - resulting in better customer conversion rates.
What to expect from #OmnilyticsFS2021
• Explore taxonomy’s crucial role in innovating your fashion brand ecosystem
• Adapt efficient merchandising & pricing strategies with taxonomy
• Learn to hyper-target your personalised ads through taxonomy