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It Starts with Her. Supporting Women Along Her Self-Care Journey

Effectively marketing self-care requires empathizing with consumers and understanding the barriers they face throughout each stage of their user journey. In this session, we’ll share examples and learnings from how DISC has been supporting users at the ‘awareness’, ‘intent’, and ‘uptake’ stages of the self-inject user journey.

Presenters:
o Abigail Winskell, Project Director, DISC (PSI)
o Gracie Nakazzi, Social Behavior Change Coordinator, DISC (PSI-Uganda)
o Michael Titus, SBCC Coordinator, DISC (SFH-Nigeria)

Apr 4, 2023 09:00 AM in Eastern Time (US and Canada)