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Decoding the "Crystal Ball" Color Trends
Colors and color trends have been influencing our society for centuries. How many brands can you recognize just by color? (probably more than you think!)
These trends can be influenced by the economy, world events, music, celebrities and marketing companies. These colors will be explored and explained as to how they are chosen and influenced almost everything that surrounds us.
This presentation will review trends past and present, as well as how the home & décor trends are influenced in parallel to the fashion & cosmetics trends. A ‘sneak peek’ at the 2021-22 trends will be included, as well as anticipated changes in the marketplace in a ‘post-COVID’ world.

May 27, 2021 04:00 PM in Eastern Time (US and Canada)

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Alison Griffin
Regional Sales Head SUNA @Sudarshan North America Inc.
Alison Griffin has over 25 years of experience in the Cosmetics / Personal Care industry. Starting her career in R&D, she has worked in both the finished good end (Avon Skin Care Lab) as well as in the supplier end. She has 20 years of experience in raw material sales, 10 of which have been for pigments companies. She has been the recipient of Regional Sales Awards / Regional Marketing Innovation Award, two SCC Chapter Speaker Awards and the NYSCC Chapter Merit Award (where she was also Chair) She has a B.S. (Biology) from Gettysburg College and an M.A. (Cosmetic Science) from Fairleigh-Dickinson University.