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Topic

Inclusive Marketing Starts with Experience Best Practices

Description

if you apply best practices to your marketing, content and web strategies, then your marketing will automatically be more inclusive in multiple areas including for those who are neurodivergent.

This webinar will:
- Take a look at experience best practices across the marketing funnel and channels and how they tie to inclusive comms
- Take a deep dive into content & web strategy
- Provide action items

Time

Feb 16, 2023 12:00 PM in Eastern Time (US and Canada)

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Speakers

Corynn Myers

Director of Brand and Integrated Strategy @SimpsonScarborough

Corynn is the Director of Brand and Integrated Strategy at SimpsonScarborough where she provides strategic oversight on the development of higher education brand, experience, and content strategies. Previously, Corynn created multi-channel content strategies for national brands at Convince and Convert and oversaw digital strategy at the University of Michigan as the Associate Director of Marketing. After a recent ADHD diagnosis, Corynn has been applying her marketing expertise and personal experiences with neurodiversity to her work and helping other marketers lead strategies with user-centric empathy.

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Message preview	Hi there, You are invited to a Zoom webinar. When: Feb 16, 2023 12:00 PM Eastern Time (US and Canada) Topic: Inclusive Marketing Starts with Experience Best Practices Register in advance for this webinar: https://us02web.zoom.us/webinar/register/WN_O4RxBoQRQgOYGGn7I1ft6Q After registering, you will receive a confirmation email containing information about joining the webinar. ---------- Webinar Speakers Corynn Myers (Director of Brand and Integrated Strategy @SimpsonScarborough) Corynn is the Director of Brand and Integrated Strategy at SimpsonScarborough where she provides strategic oversight on the development of higher education brand, experience, and content strategies. Previously, Corynn created multi-channel content strategies for national brands at Convince and Convert and oversaw digital strategy at the University of Michigan as the Associate Director of Marketing. After a recent ADHD diagnosis, Corynn has been applying her marketing expertise and personal experiences with neurodiversity to her work and helping other marketers lead strategies with user-centric empathy.

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AMA Detroit: Inclusive Marketing Starts with Experience Best Practices

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