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What makes a brand: The brand relationship
A brand consists of many physical manifestations…a logo, a font, a design esthetic and a voice to name
a few. But at the heart, a brand is a relationship. 
This seminar will discuss and analyze the physical elements as well as the deeper emotional triggers that
make and build a brand. 
All you need to bring is you and your businesses’ branding. 

Rich Solomon -

Several brands Rich has worked on:
Paramount Theater, New York City, Register.com, Diet Coke with Lime, Six Flags, Smucker’s, Jif,
Gatorade Latin America, Milton Bradley/Parker Brothers, Playskool, Dairy Queen, Women’s Tennis Association, Butterball, Armour Hot Dogs, Panasonic, Car&Driver.Com, Margaritaville Tequila, Topps
Trading Cards and Confections, New Jersey Nets, Ringling Brothers Circus and Ice Shows, Tonka, Sony Wonder, Lee Jeans, Butterfinger, Baby Ruth.

Sep 30, 2022 11:00 AM in Eastern Time (US and Canada)

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