Designing and building products presents different challenges to typical studio-focused work. As studios move towards the creation of products, away from traditional client-facing work, the skills designers need to develop is having to evolve.
There’s a substantial overlap between the methods and mindsets designers need to develop and the methods and mindsets traditionally associated with startup founders.
In this talk, I’ll outline a process for ‘Venture Testing’, which brings together the benefits of Design Thinking, Lean Startup and #NoCode.
If you’re toying with an idea for a startup, join us as we walk through the benefits of a rapid venture testing.