A common strategy of health and medical technology firms is attending industry conferences and medical society meetings to meet with key opinion leaders, customers, and partners. Some events had 10's of thousands of attendees, making it impractical to "walk the show" and find the right people.
Digital events create another wrinkle where your networking could be limited to who responds to your meeting request. Why should you participate?
How do you get people to respond?
How do you determine which shows to attend?
In this session, we will first discuss practical tips on conference participation and have a conversation with an experienced executive about how they prepare for success.