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Demystifying Personalisation - Your Pass to 10X Marketing ROI Growth

01:00:00

Sep 15, 2020 02:24 PM

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Speakers

Hammad Malik
Chief Marketing Officer @Starzplay
Hamad Malik is Chief Marketing Officer (CMO) at STARZPLAY (www.starzplay.com), the subscription video-on-demand service (VOD) that streams to 21 countries in the Middle East and North Africa (MENA) as well as Pakistan. As a seasoned marketing professional, he joined the business in 2018 to develop, lead and implement the organisation’s marketing strategy, helping position STARZPLAY as the leading VOD platform in the MENA region. With more than 25 years’ experience, Hamad has held senior marketing roles at a host of leading organisations in the lifestyle and entertainment sector where he drove brand value through strategic marketing management. Most recently, he led the marketing team at beIN Media Group across MENA as well its key international markets, prior to which he led marketing function at OSN and LG Electronics MEA as CMO.
Avadhoot Revankar
Chief Growth Hacker & Product Evangelist at Netcore Solutions @Netcore
Avadhoot is Netcore’s Chief Growth Hacker & Product Evangelist, carries extensive knowledge in the MARTECH & Mobile Marketing space. Currently driving Growth for Netcore, he focuses on marketing and product hacks which can give us rapid revenue growth and dominant market share. He also has been the architect designing Innovative campaigns for not just Netcore but also for the brands associated with us. He comes with a strong blend of knowledge in Technology & Marketing which has led him to do more than 200+ digital marketing workshops and roundtable conferences, nationally & internationally. This young thought leader has been recognised among Top 5 Leaders for Email Experience Council & has won 25+ International Awards. As a person, he loves playing with data & football is his childhood passion.
Steve Lok
Chief Marketing Technologist & Co-Founder @M Matters
As the Former Global Head of Martech at The Economist, Steve led a storied content brand into a new era of growth and recognition with transformative techops strategy. His team has received numerous awards for the enablement of smart use of data in acquisition and engagement. Steve offers insights on how the confluence of tech, data, and content is monetized now and will develop into our future.