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Banner for "Grow Your App Outside of Traditional Search and Social Media" with speakers Miray Alanlar from FanDuel and Kristine Newman at SalientMG.
How to Grow Your App Outside of Traditional Search and Social Media
Have you maxed out your growth with Google, Facebook, and other social networks? It may be time to look beyond those familiar channels to grow your app, but the landscape is varied and small UA teams don't always have the bandwidth to manage this process. Learn about the different types of supply inventory, which verticals are finding success outside of traditional search and social, and how they are scaling the process.

Join Miray Alanlar, Senior Product Marketing Manager at FanDuel, and Kristine Newman, Sr. Director of Product Marketing at SalientMG to discuss the ins and outs of exploring new channels to grow your app's user base.

Dec 8, 2021 12:00 PM in Eastern Time (US and Canada)

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Speakers

Miray Alanlar
Senior Product Marketing Manager @FanDuel
Miray Alanlar is Senior Product Marketing Manager at FanDuel & Fox Bet working on a mission to give sports fan the chance to win everyday. She is a full stack growth marketer and has worked across all things related mobile engagement & acquisition in companies like Snap, Firefox as well as startups. Miray frequently speaks, advises and consults on growth.
Kristine M. Newman
Senior Director Product Marketing @SalientMG
Kristine M. Newman heads up the Product Marketing competency area for SalientMG, a strategic marketing firm for growth-stage tech companies. Her career started out in the early mobile days with Ring Back Tones, feature phone app development and helping craft early marketing and advertising guidelines for the mobile industry. These days she sits on the agency side noodling on product positioning and go-to-market strategies for early stage tech companies.